Our Beginning 

SERC’s origins go as far back as the suffragist movement, when the Winnipeg Birth Control Society was founded in 1934 by three visionary women: Mary Speechly, Olive Patton, and Margaret Hillsman. In 1952, we became the Family Planning Association of Winnipeg, in 1966 the Family Planning Association of Manitoba. Eventually we became Planned Parenthood Manitoba, Inc. in 1976.

Alongside its sister organization in Winnipeg, Planned Parenthood Brandon was established in 1976, followed a year later by a branch in nearby Portage la Prairie. During the period between 1977–1982, Planned Parenthood split and reformed several times, finally amalgamating in 1988 as a provincial agency with 2 offices; 1 in Winnipeg and 1 in Brandon. Planned Parenthood Manitoba was renamed SERC – Sexuality Education Resource Centre Manitoba, Inc. in 1997.



2005 – Emergency Contraception/Plan B available without prescription

2004 – SERC’s 1st Online Resource website goes live

1997 – Planned Parenthood Manitoba renamed Sexuality Education Resource Centre MB, Inc. (SERC)

1988 – Canada’s abortion law ruled unconstitutional; abortions become universally accessible for Canadian women

1987 – Planned Parenthood Manitoba’s Community Contraception Project offers birth control education in Vietnamese, Khmer, Cantonese, Punjabi, and Spanish; laying the foundation for expanded work with newcomer communities

1984 – Launch of Planned Parenthood Manitoba’s provincial toll-free Facts of Life Line, staffed by trained volunteers

1976 – Family Planning Association of Manitoba renamed Planned Parenthood Manitoba (PPM)

1969 – Birth control become legal in Canada

1966 – Winnipeg Birth Control Society renamed Family Planning Association of Manitoba

1961 – Condoms in drugstores, but still hidden ‘behind the counter’

1960 – The pill is available, but illegal

1934 – Winnipeg Birth Control Society established

1892 – Federal laws passed making it illegal to sell birth control in Canada

1843 – Condoms become mass-produced